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What Nike's Breaking2 marathon event tells as about human performance.
What Nike's Breaking2 marathon event tells as about human performance.

Nike's #Breaking2: Even in a rigged race, Eliud Kipchoge couldn't run the  sub-two hour marathon
Nike's #Breaking2: Even in a rigged race, Eliud Kipchoge couldn't run the sub-two hour marathon

STREAM: Nike's Breaking2 sub-two-hour marathon attempt - Canadian Running  Magazine
STREAM: Nike's Breaking2 sub-two-hour marathon attempt - Canadian Running Magazine

Eliud Kipchoge Runs 2:00:25 at Nike's Breaking2 Event - FloTrack
Eliud Kipchoge Runs 2:00:25 at Nike's Breaking2 Event - FloTrack

An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour  Marathon Barrier | Runner's World
An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour Marathon Barrier | Runner's World

Brad Wilkins - Nike Breaking 2 - W124° | Exploring Human Limits
Brad Wilkins - Nike Breaking 2 - W124° | Exploring Human Limits

Eliud Kipchoge runs fastest ever marathon but doesn't break world record  during Nike Breaking2 race | The Independent | The Independent
Eliud Kipchoge runs fastest ever marathon but doesn't break world record during Nike Breaking2 race | The Independent | The Independent

Breaking2. Nike.com
Breaking2. Nike.com

Athletes wear custom-engineered Nike trainers in attempt to break two-hour  marathon barrier
Athletes wear custom-engineered Nike trainers in attempt to break two-hour marathon barrier

Nike's Breaking2 – marketing stunt or sporting history? Only time will tell  | The Drum
Nike's Breaking2 – marketing stunt or sporting history? Only time will tell | The Drum

Breaking2. Nike.com
Breaking2. Nike.com

Nike Marathon Stunt Fails to Break Two-Hour Barrier - WSJ
Nike Marathon Stunt Fails to Break Two-Hour Barrier - WSJ

A leap into the future? The race for a sub-two-hour marathon | CNN
A leap into the future? The race for a sub-two-hour marathon | CNN

3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication
3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication

Film Chronicles The Road To The 2-Hour Marathon: It's 'Just 25 Seconds  Away' : NPR
Film Chronicles The Road To The 2-Hour Marathon: It's 'Just 25 Seconds Away' : NPR

Breaking2. Nike.com
Breaking2. Nike.com

We Now Have the Lab Data on Nike's Breaking2 Runners
We Now Have the Lab Data on Nike's Breaking2 Runners

Athletes wear custom-engineered Nike trainers in attempt to break two-hour  marathon barrier
Athletes wear custom-engineered Nike trainers in attempt to break two-hour marathon barrier

Nike's sub-two-hour marathon shoe doesn't look the way you think it should  - Canadian Running Magazine
Nike's sub-two-hour marathon shoe doesn't look the way you think it should - Canadian Running Magazine

Nike's two-hour marathon project reveals technological inequities in sport  | Roger Pielke Jr | The Guardian
Nike's two-hour marathon project reveals technological inequities in sport | Roger Pielke Jr | The Guardian

Nike: Breaking2 | Wieden+Kennedy
Nike: Breaking2 | Wieden+Kennedy

Breaking2. Nike CA
Breaking2. Nike CA

Nike BREAKING2 National Geographic Documentary | SneakerNews.com
Nike BREAKING2 National Geographic Documentary | SneakerNews.com

The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED

When Targeted Marketing Pushes the Boundaries : Nike's "Breaking2" Campaign
When Targeted Marketing Pushes the Boundaries : Nike's "Breaking2" Campaign